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ujenva
ujenva
Describe a problem
Design

Something needs designing, and you're not sure what to ask for

Design problems are usually communication problems: you know what is wrong but not how to specify what would be right. Ujenva helps you define who the thing is for, what it needs to achieve, and what "done well" would look like - the three things a designer needs and clients most often can't supply.

Free to start · No card required · Takes about 10 minutes

Sounds familiar?

You don't have to phrase it properly.

These are real ways people have described problems in this field. Any of them is a complete starting point - Ujenva asks for the rest.

What Ujenva establishes first

Before suggesting anything, it works out what it does not yet know.

  • Who uses this and what they are trying to do
  • Where people get confused or give up
  • What success would look like concretely
  • What constraints exist - brand, budget, timeline

Who this usually needs

You don’t need to know which of these applies - that is the part Ujenva works out, including the order they should come in.

Product designerBrand designerUX researcherInterior designer

Ujenva is not any of these professionals. It prepares the brief and the questions, then steps back - the work, the fee and the relationship stay between you and them.

Covers

Product / UXBrand identityInteriorsGraphicsIndustrial

Common questions

Design questions people ask first

Ask about your own situation
How do I brief a designer if I don't know what I want?
Describe the problem rather than the solution: who it is for, what they are trying to do, and where it currently goes wrong. A good designer would rather have that than a list of visual preferences - and it is what prevents endless subjective revision later.
What's the difference between a brand designer and a product designer?
Broadly, a brand designer shapes how you are recognised and understood; a product designer shapes how something is used. Many problems need one and not the other, and Ujenva will tell you which - including when the answer is both.

Other fields

Problems rarely stay in one box.

If this isn't quite it, start anywhere - Ujenva works out which field the problem actually belongs to.